Thursday, December 15, 2011

Advertising with Expand A Sign USA: Advertising products

The advertising industry is both a highly competitive and lucrative industry. Many advertising companies are increasingly aware of the growing needs and expectations of their clients in the ever changing dynamics of product marketing and selling to consumers of a varied and demanding nature. Consumers are now spoilt for choice; therefore companies are hard pressed to find the right advertising campaigns for their consumers.

Expand A Sign USA offers an assortment of advertising products: Signs and Banners, Flying Banners, Teardrop Banners, Feather Banners, Pop Up Signs, Banner Stands, Wing Banners, Custom Banners, that cater to the diverse needs of clients seeking portable instant advertising. One of their most prominent creations could be the custom made world cup jersey that was created for one of South Africa’s notable banks, Absa which offers private, corporate as well as retail banking. It was 59ft tall and a whooping 49ft wide.

It was a very commendable achievement that took only one day to print, and four days of sewing. It was only natural that the jersey was displayed around South Africa in the run up to the kick off. The Jersey was done in the colors of the national team of South Africa; orange and green with the Absa bank name as well as Castle beer in red on the front among other fine details. It was also hang for display from the roof of the Expand A Sign factory in Durban.

The jersey is a remarkable piece and goes to show how versatile and broad the world of advertising can be. To further compound this, Expand A Sign also have a unique project done for the Miami Boat Show of 2008. The result was quite attractive to the eyes; they made extensive use of flying, wing and eco banners to cater to the advertising needs of the assorted boat dealers who were showing that day. This ensured that the products were well presented and fun to see.

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